Lindsey Mosby


My mission is really pretty simple. I’m dedicated to advancing better health and more effective, efficient and accessible healthcare, for each and every one of us. 

At this stage in my career (let’s call it twenty years) I’m experienced in the methods and practices of both major medical players and young and entrepreneurial health and wellness start-ups. I seek out fast-paced, strategic-thinking team environments – collaborating with such groups through highly complex initiatives.

My passion lies with the mission-driven work of health and wellness organizations. These businesses – whether core healthcare players like hospitals and medical device companies, or adjacent entities whose products and services serve to better the lives of people everywhere – are driven by a deep sense of purpose, a call to action that stems from much more than the simple pursuit of money.

At frog, I am responsible for the growth, health and sustained success of our growing Healthcare practice. Some of my most rewarding work here has included:

  • Strategic mission and vision articulation and 
organizational storytelling

  • Long and short-term strategic planning

  • Ideation and development of new business products 
and services

  • Design and facilitation of highly experiential and dynamic ideation workshops and futurecasting innovation sessions

  • Deep-diving into the Aging in Place movement through our own POV, speaking at industry events and exploring health and the IoT.

Over my career, I’ve worked with a lot of great health and wellness organizations – Philips Healthcare, Pfizer Consumer Health, The ADA, Cigna, United Healthcare, TEVA, Merck, Roche, Medtronic, UNICEF, the Kellogg Foundation, Consejo Sano, The Well Project and others. I’ve helped grow businesses, build new things, and take those things to market. It’s not all been healthcare (which is a good thing) I also count AT&T, The Gap, Coca-Cola, Philips Lighting, and Nike Jordan in my portfolio, as well.